Evaluation Q2

EVALUATION #2

How does product engage with audiences and how would it be distributed as a real media test?

My Target audience:

The reason why these people would like my film is:

• The MC is FEMALE so it's likely that the audience might be able to link with the female MC (female audience - may associate with protagonist)
• Theme ambiguity in FALLEN as to whether the threat is external or internal >> Problem might not be resolved
• Identity with some mental health issues - obsessive and anxious might be drawn to the film that focus on psychological
• Describe themselves as artistic - may appreciate dancing
• Willing to take creative noir - this is an convention thriller

HOW WILL IT BE DISTRIBUTED:

IDEA 1

First place I decide to distribute my film to is the LIONSGATE PREMIERE because this company holds a good percentage amount of the market and have high demand so there is high change of people watching my film. 

ABOUT "LIONSGATE:

IDEA 2
Second I would released it in Cinemas around the Asia first and if it's a success I would expand my market to the world.
HOW? >>>> I would released my film to cinemas in different countries for my target audience to be able to access easier because they are people with medium to high income so they would be able to go to cinemas.

IDEA 3
I might go for Netflix because it's can be access world wide and it's online also some of my audience are teenager to middle age women and these audiences could access Netflix any time to watch movies so it would be easier for them.

ON TO STRTEGRY:
If throughout the year I would plan it out like this:

I've choose this released date because it's not far from the end of the year and during October there's halloween so people would be able to talk about the film and increase it's rating.